Prada is a name synonymous with luxury, sophistication, and timeless elegance. Founded in 1913 by Mario Prada, the Italian fashion house started as a small leather goods shop in Milan. Originally named Fratelli Prada, the brand specialized in crafting high-quality leather trunks, handbags, and travel accessories. Over the years, Prada has evolved into a global powerhouse, redefining the fashion industry with its innovative designs and commitment to excellence.

From Humble Beginnings to Global Fame

Mario Prada initially focused on creating luxury items for the elite, including royalty and aristocrats. However, it wasn't until his granddaughter, Miuccia Prada, took the reins in the late 1970s that the brand truly began to flourish. Miuccia, with her unique vision and avant-garde approach, transformed Prada into a symbol of modern luxury. She introduced the now-iconic black nylon backpack in 1984, which became a revolutionary product for its blend of functionality and high fashion.

Prada Today: A Blend of Tradition and Innovation

Today, Prada is celebrated for its ability to balance tradition with innovation. The brand's collections include ready-to-wear clothing, accessories, footwear, and fragrances, all characterized by their impeccable craftsmanship and timeless appeal. Prada has also embraced sustainability, incorporating eco-friendly materials and practices into its processes. Its commitment to innovation extends beyond fashion, as the brand has ventured into art, architecture, and even technology.

Discover Prada's Latest Collections

For those looking to explore Prada's wide range of products, this detailed spreadsheet

Prada's Cultural Impact